Our first goal was convincing employers that Bluecrew is more than just another staffing agency. The site positions Bluecrew as a complete W-2 staffing solution, and a variety of content helps employers understand how Bluecrew’s technology instantly matches the right worker with the right job.
We welcomed a wide range of employers and workers by telling Bluecrew’s story with approachable language. No fluff or jargon. No loftiness of hyperbole. Just simple, concise messages that inspire confidence in Bluecrew’s audiences. The design complements that approach with a clean, modern sensibility that primes users to expect an elegant product experience.
Heco delivered exactly what we were looking for. Our website is dramatically more effective and our overall company presence has been elevated and modernized to a level that truly reflects our business. Are they mind readers? I don't know, but I do know our expectations were completely blown out of the water.