A website about the beauty of making a difference.

Black Sheep Agency helps cause-driven clients do more good. We created an Annual Impact Report website to showcase their client outcomes in a way that encourages sharing and conversation.

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*Our clients are empowered to evolve their websites on their own. Live websites may not reflect our original designs.

We wrote the Impact is Discovery narrative to frame the site—and Black Sheep Agency itself—within a creative philosophy that’s big-hearted and ambitious.

We took a mobile-first design approach to make the site more usable and shareable. Illustrated previews of case studies help drive people deeper into the site.

Eclectic illustrations give each case study their own personality while helping tie together the wide-ranging projects. Bold stats put BSA’s results front and center.